Alphabet Inc [GOOG] stock prices are up 0.07% to $251.88 at the moment. It is a good measure of the stock’s recent performance to check whether the stock’s short-term value is rising or falling. The GOOG shares have gain 3.99% over the last week, with a monthly amount glided 0.81%, and seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Alphabet Inc [NASDAQ: GOOG] stock has seen the most recent analyst activity on October 02, 2025, when Morgan Stanley reiterated its Overweight rating and also boosted its price target to $270 from $210. Previously, Jefferies reaffirmed its Buy rating on October 02, 2025, and elevated its price target to $285. On September 22, 2025, Robert W. Baird reiterated its Outperform rating and revised its price target to $275 on the stock. Pivotal Research Group reiterated its Buy rating and increased its price target to $300 on September 03, 2025. Pivotal Research Group reiterated its recommendation of a Buy and raised its price target to $245 on July 24, 2025. Seaport Research Partners upgraded its rating to Buy for this stock on October 30, 2024, but kept the price target unchanged to $200. In a note dated October 11, 2024, Scotiabank initiated an Sector Outperform rating and provided a target price of $212 on this stock.
The stock price of Alphabet Inc [GOOG] has been fluctuating between $142.66 and $256.70 over the past year. Currently, Wall Street analysts expect the stock to reach $232.29 within the next 12 months. Alphabet Inc [NASDAQ: GOOG] shares were valued at $251.88 at the most recent close of the market. An investor can expect a potential drop of -7.78% based on the average GOOG price forecast.
Analyzing the GOOG fundamentals
The Alphabet Inc [NASDAQ:GOOG] reported sales of 371.21B for trailing twelve months, representing a surge of 14.06%. Gross Profit Margin for this corporation currently stands at 0.59% with Operating Profit Margin at 0.33%, Pretax Profit Margin comes in at 0.38%, and Net Profit Margin reading is 0.31%. To continue investigating profitability, this company’s Return on Assets is posted at 0.23, Equity is 0.34 and Total Capital is 0.29. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.11.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 249.17 points at the first support level, and at 246.47 for the second support level. However, for the 1st resistance point, the stock is sitting at 256.08, and for the 2nd resistance point, it is at 260.29.
Ratios To Look Out For
It’s worth pointing out that Alphabet Inc [NASDAQ:GOOG]’s Current Ratio is 1.90. Further, the Quick Ratio stands at 1.90, while the Cash Ratio is 0.24. Considering the valuation of this stock, the price to sales ratio is 8.19, the price to book ratio is 8.40 and price to earnings (TTM) ratio is 26.83.
Transactions by insiders
Recent insider trading involved Hennessy John L., Director, that happened on Oct 13 ’25 when 600.0 shares were sold. Director, SUNDAR PICHAI completed a deal on Oct 15 ’25 to buy 32500.0 shares. Meanwhile, Director PICHAI FAMILY FOUNDATION bought 4000.0 shares on Oct 15 ’25.
