Apple Inc [AAPL] stock is trading at $232.56, up 0.90%. In order to assess the stock’s recent performance, you can check whether its short-term value is rising or falling. The AAPL shares have gain 3.41% over the last week, with a monthly amount glided 11.25%, and seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Apple Inc [NASDAQ: AAPL] stock has seen the most recent analyst activity on August 21, 2025, when Loop Capital reiterated its Hold rating and also revised its price target to $226 from $230. Previously, BofA Securities reaffirmed its Buy rating on August 07, 2025, and elevated its price target to $250. On August 01, 2025, UBS reiterated its Neutral rating and revised its price target to $220 on the stock. Raymond James reiterated its Outperform rating and increased its price target to $240 on August 01, 2025. Morgan Stanley reiterated its recommendation of a Overweight and raised its price target to $240 on August 01, 2025. Monness Crespi & Hardt reiterated a Buy rating for this stock on August 01, 2025, and upped its price target to $270. In a note dated August 01, 2025, JP Morgan reiterated an Overweight rating on this stock and boosted its target price from $250 to $255.
Apple Inc [AAPL] stock has fluctuated between $169.21 and $260.10 over the past year. Currently, Wall Street analysts expect the stock to reach $225 within the next 12 months. Apple Inc [NASDAQ: AAPL] shares were valued at $232.56 at the most recent close of the market. An investor can expect a potential drop of -3.25% based on the average AAPL price forecast.
Analyzing the AAPL fundamentals
Apple Inc [NASDAQ:AAPL] reported sales of 408.62B for the trailing twelve months, which represents a growth of 9.63%. Gross Profit Margin for this corporation currently stands at 0.47% with Operating Profit Margin at 0.32%, Pretax Profit Margin comes in at 0.32%, and Net Profit Margin reading is 0.24%. To continue investigating profitability, this company’s Return on Assets is posted at 0.3, Equity is 1.55 and Total Capital is 0.68. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 1.54.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 230.13 points at the first support level, and at 227.69 for the second support level. However, for the 1st resistance point, the stock is sitting at 234.20, and for the 2nd resistance point, it is at 235.84.
Ratios To Look Out For
For context, Apple Inc’s Current Ratio is 0.87. In addition, the Quick Ratio stands at 0.83 and the Cash Ratio stands at 0.22. Considering the valuation of this stock, the price to sales ratio is 8.45, the price to book ratio is 52.48 and price to earnings (TTM) ratio is 35.35.
Transactions by insiders
Recent insider trading involved LEVINSON ARTHUR D, Director, that happened on Aug 28 ’25 when 90000.0 shares were purchased. Senior Vice President, O’BRIEN DEIRDRE completed a deal on Aug 08 ’25 to sell 34821.0 shares. Meanwhile, Officer O’BRIEN DEIRDRE bought 34821.0 shares on Aug 08 ’25.
