Are Rollins, Inc (ROL) stocks a prudent buy?

Rollins, Inc [ROL] stock is trading at $58.13, down -1.04%. In order to assess the stock’s recent performance, you can check whether its short-term value is rising or falling. The ROL shares have gain 3.60% over the last week, with a monthly amount glided 2.58%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Rollins, Inc [NYSE: ROL] stock has seen the most recent analyst activity on September 26, 2025, when JP Morgan initiated its Overweight rating and assigned the stock a price target of $70. Previously, Piper Sandler started tracking the stock with Overweight rating on July 01, 2025, and set its price target to $70. On June 18, 2025, Argus initiated with a Buy rating and assigned a price target of $68 on the stock. Jefferies upgraded its rating to a Buy but stick to its price target of $65 on June 02, 2025. Canaccord Genuity initiated its recommendation with a Hold and recommended $48 as its price target on January 07, 2025. Barclays started tracking with a Equal Weight rating for this stock on November 04, 2024, and assigned it a price target of $50. In a note dated April 15, 2024, UBS downgraded a Neutral rating on this stock but restated the target price of $49.

Rollins, Inc [ROL] stock has fluctuated between $45.34 and $59.12 over the past year. Currently, Wall Street analysts expect the stock to reach $58 within the next 12 months. Rollins, Inc [NYSE: ROL] shares were valued at $58.13 at the most recent close of the market. An investor can expect a potential drop of -0.22% based on the average ROL price forecast.

Analyzing the ROL fundamentals

Rollins, Inc [NYSE:ROL] reported sales of 3.57B for the trailing twelve months, which represents a growth of 12.06%. Gross Profit Margin for this corporation currently stands at 0.49% with Operating Profit Margin at 0.19%, Pretax Profit Margin comes in at 0.18%, and Net Profit Margin reading is 0.14%. To continue investigating profitability, this company’s Return on Assets is posted at 0.15, Equity is 0.36 and Total Capital is 0.29. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.67.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 57.29 points at the first support level, and at 56.45 for the second support level. However, for the 1st resistance point, the stock is sitting at 58.93, and for the 2nd resistance point, it is at 59.72.

Ratios To Look Out For

For context, Rollins, Inc’s Current Ratio is 0.65. In addition, the Quick Ratio stands at 0.60 and the Cash Ratio stands at 0.16. Considering the valuation of this stock, the price to sales ratio is 7.89, the price to book ratio is 19.51 and price to earnings (TTM) ratio is 57.55.

Transactions by insiders

Recent insider trading involved Tesh Thomas D, Chief Admin. Officer, that happened on Aug 20 ’25 when 1000.0 shares were sold. EXECUTIVE CHAIRMAN, Wilson John F completed a deal on Jul 24 ’25 to sell 30000.0 shares. Meanwhile, Officer CETERA ADVISORS LLC bought 30000.0 shares on Jul 24 ’25.

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