Investors may find better financial performance in Rollins, Inc (ROL)

Ulysses Smith

A share price of Rollins, Inc [ROL] is currently trading at $57.96, down -0.45%. One of the good ways to gauge the recent performance is if the stock’s short-term value is rising or falling. The ROL shares have lost -1.02% over the last week, with a monthly amount glided 3.83%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Rollins, Inc [NYSE: ROL] stock has seen the most recent analyst activity on November 12, 2025, when Bernstein initiated its Outperform rating and assigned the stock a price target of $70. Previously, JP Morgan started tracking the stock with Overweight rating on September 26, 2025, and set its price target to $70. On July 01, 2025, Piper Sandler initiated with an Overweight rating and assigned a price target of $70 on the stock. Argus started tracking the stock assigning a Buy rating and suggested a price target of $68 on June 18, 2025. Jefferies upgraded its rating to a Buy but $65 remained the price target by the analyst firm on June 02, 2025. Canaccord Genuity started tracking with a Hold rating for this stock on January 07, 2025, and assigned it a price target of $48. In a note dated November 04, 2024, Barclays initiated an Equal Weight rating and provided a target price of $50 on this stock.

Rollins, Inc experienced fluctuations in its stock price throughout the past year between $45.34 and $60.35. Currently, Wall Street analysts expect the stock to reach $62 within the next 12 months. Rollins, Inc [NYSE: ROL] shares were valued at $57.96 at the most recent close of the market. An investor can expect a potential return of 6.97% based on the average ROL price forecast.

Analyzing the ROL fundamentals

Trailing Twelve Months sales for Rollins, Inc [NYSE:ROL] were 3.68B which represents 11.99% growth. Gross Profit Margin for this corporation currently stands at 0.53% with Operating Profit Margin at 0.19%, Pretax Profit Margin comes in at 0.19%, and Net Profit Margin reading is 0.14%. To continue investigating profitability, this company’s Return on Assets is posted at 0.16, Equity is 0.36 and Total Capital is 0.29. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.6.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 57.66 points at the first support level, and at 57.36 for the second support level. However, for the 1st resistance point, the stock is sitting at 58.49, and for the 2nd resistance point, it is at 59.01.

Ratios To Look Out For

To put it in perspective, the Current Ratio for Rollins, Inc [NYSE:ROL] is 0.76. Also, the Quick Ratio is 0.70, while the Cash Ratio stands at 0.18. Considering the valuation of this stock, the price to sales ratio is 7.63, the price to book ratio is 18.33 and price to earnings (TTM) ratio is 54.43.

Transactions by insiders

Recent insider trading involved Thomas Tesh, CIO, that happened on Nov 14 ’25 when 7187.0 shares were purchased. 10% Owner, R. Randall Rollins Voting Trus completed a deal on Nov 10 ’25 to sell 20.0 million shares. Meanwhile, 10% Owner Gary W. Rollins Voting Trust U sold 20.0 million shares on Nov 10 ’25.

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