Lamar Advertising Co [LAMR] stock prices are up 0.07% to $119.6 at the moment. An important factor to consider is whether the stock is rising or falling in short-term value. The LAMR shares have gain 0.18% over the last week, with a monthly amount drifted -2.13%, and not seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Lamar Advertising Co [NASDAQ: LAMR] stock has seen the most recent analyst activity on May 29, 2025, when Citigroup upgraded its rating to a Buy but kept the price target unchanged to $135 for it. Previously, Wells Fargo started tracking the stock with Equal Weight rating on September 19, 2024, and set its price target to $132. On July 16, 2024, TD Cowen initiated with a Buy rating and assigned a price target of $135 on the stock. Citigroup downgraded its rating to a Neutral but stick to its price target of $122 on July 11, 2024. Citigroup upgraded its rating to a Buy and reduced its price target to $108 on July 07, 2022. Morgan Stanley downgraded its rating to Equal-Weight for this stock on June 10, 2022, and downed its price target to $103. In a note dated March 29, 2022, Wolfe Research initiated an Peer Perform rating and provided a target price of $131 on this stock.
The stock price of Lamar Advertising Co [LAMR] has been fluctuating between $99.84 and $136.62 over the past year. Currently, Wall Street analysts expect the stock to reach $103 within the next 12 months. Lamar Advertising Co [NASDAQ: LAMR] shares were valued at $119.6 at the most recent close of the market. An investor can expect a potential drop of -13.88% based on the average LAMR price forecast.
Analyzing the LAMR fundamentals
The Lamar Advertising Co [NASDAQ:LAMR] reported sales of 2.23B for trailing twelve months, representing a surge of 2.49%. Gross Profit Margin for this corporation currently stands at 0.67% with Operating Profit Margin at 0.27%, Pretax Profit Margin comes in at 0.21%, and Net Profit Margin reading is 0.2%. To continue investigating profitability, this company’s Return on Assets is posted at 0.07, Equity is 0.42 and Total Capital is 0.1. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 5.27.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 118.55 points at the first support level, and at 117.50 for the second support level. However, for the 1st resistance point, the stock is sitting at 120.42, and for the 2nd resistance point, it is at 121.24.
Ratios To Look Out For
It’s worth pointing out that Lamar Advertising Co [NASDAQ:LAMR]’s Current Ratio is 0.59. On the other hand, the Quick Ratio is 0.59, and the Cash Ratio is 0.07. Considering the valuation of this stock, the price to sales ratio is 5.43, the price to book ratio is 13.38 and price to earnings (TTM) ratio is 27.88.
Transactions by insiders
Recent insider trading involved Johnson Jay LeCoryelle, CFO, Treasurer, EVP, that happened on Aug 22 ’25 when 22000.0 shares were sold. CFO, Jay LeCoryelle Johnson completed a deal on Aug 22 ’25 to buy 22000.0 shares. Meanwhile, Director Fletcher Nancy bought 235.0 shares on Feb 24 ’25.
