At the time of writing, Ulta Beauty Inc [ULTA] stock is trading at $650.06, up 3.00%. Until recently, the best way to gauge how the stock has performed was to look at its short-term value. The ULTA shares have gain 7.51% over the last week, with a monthly amount glided 21.75%, and seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Ulta Beauty Inc [NASDAQ: ULTA] stock has seen the most recent analyst activity on January 02, 2026, when Argus reiterated its Buy rating and also boosted its price target to $700 from $650. Previously, TD Cowen upgraded its rating to Buy on December 08, 2025, and kept the price target unchanged to $725. On December 05, 2025, Telsey Advisory Group reiterated its Outperform rating and revised its price target to $640 on the stock. Argus upgraded its rating to a Buy but stick to its price target of $570 on September 25, 2025. Telsey Advisory Group reiterated an Outperform rating for this stock on August 29, 2025, and upped its price target to $610. In a note dated August 25, 2025, Telsey Advisory Group reiterated an Outperform rating on this stock and boosted its target price from $520 to $590.
For the past year, the stock price of Ulta Beauty Inc fluctuated between $309.01 and $636.96. Currently, Wall Street analysts expect the stock to reach $635.29 within the next 12 months. Ulta Beauty Inc [NASDAQ: ULTA] shares were valued at $650.06 at the most recent close of the market. An investor can expect a potential drop of -2.27% based on the average ULTA price forecast.
Analyzing the ULTA fundamentals
According to Ulta Beauty Inc [NASDAQ:ULTA], the company’s sales were 11.98B for trailing twelve months, which represents an 12.95% jump. Gross Profit Margin for this corporation currently stands at 0.39% with Operating Profit Margin at 0.13%, Pretax Profit Margin comes in at 0.13%, and Net Profit Margin reading is 0.1%. To continue investigating profitability, this company’s Return on Assets is posted at 0.17, Equity is 0.47 and Total Capital is 0.35. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.98.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 635.08 points at the first support level, and at 620.09 for the second support level. However, for the 1st resistance point, the stock is sitting at 659.97, and for the 2nd resistance point, it is at 669.87.
Ratios To Look Out For
It is important to note that Ulta Beauty Inc [NASDAQ:ULTA] has a current ratio of 1.33. As well, the Quick Ratio is 0.25, while the Cash Ratio is 0.08. Considering the valuation of this stock, the price to sales ratio is 2.41, the price to book ratio is 10.99 and price to earnings (TTM) ratio is 24.92.
Transactions by insiders
Recent insider trading involved Oyibo Paula M, Former Affiliate, that happened on Sep 19 ’25 when 690.0 shares were purchased. Former Affiliate, Oyibo Paula M completed a deal on Sep 11 ’25 to buy 1525.0 shares. Meanwhile, Director Smith Mike C. sold 500.0 shares on Sep 04 ’25.
