A share price of Nike, Inc [NKE] is currently trading at $61.21, up 0.46%. An important factor to consider is whether the stock is rising or falling in short-term value. The NKE shares have gain 4.26% over the last week, with a monthly amount drifted -4.85%, and not seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Nike, Inc [NYSE: NKE] stock has seen the most recent analyst activity on December 19, 2025, when Telsey Advisory Group reiterated its Market Perform rating and also revised its price target to $72 from $75. Previously, Needham reaffirmed its Buy rating on December 19, 2025, and dropped its price target to $68. On December 10, 2025, Guggenheim initiated with a Buy rating and assigned a price target of $77 on the stock. Wells Fargo upgraded its rating to an Overweight but stick to its price target of $75 on November 13, 2025. BTIG Research initiated its recommendation with a Buy and recommended $100 as its price target on October 15, 2025. KeyBanc Capital Markets upgraded its rating to Overweight for this stock on October 02, 2025, but kept the price target unchanged to $90. In a note dated September 23, 2025, Telsey Advisory Group reiterated a Market Perform rating on this stock and boosted its target price from $70 to $75.
Nike, Inc experienced fluctuations in its stock price throughout the past year between $52.28 and $82.44. Currently, Wall Street analysts expect the stock to reach $77.94 within the next 12 months. Nike, Inc [NYSE: NKE] shares were valued at $61.21 at the most recent close of the market. An investor can expect a potential return of 27.33% based on the average NKE price forecast.
Analyzing the NKE fundamentals
Trailing Twelve Months sales for Nike, Inc [NYSE:NKE] were 46.57B which represents 0.40% growth. Gross Profit Margin for this corporation currently stands at 0.41% with Operating Profit Margin at 0.07%, Pretax Profit Margin comes in at 0.07%, and Net Profit Margin reading is 0.05%. To continue investigating profitability, this company’s Return on Assets is posted at 0.07, Equity is 0.18 and Total Capital is 0.12. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.82.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 60.56 points at the first support level, and at 59.92 for the second support level. However, for the 1st resistance point, the stock is sitting at 61.80, and for the 2nd resistance point, it is at 62.40.
Ratios To Look Out For
To put it in perspective, the Current Ratio for Nike, Inc [NYSE:NKE] is 2.06. On the other hand, the Quick Ratio is 1.40, and the Cash Ratio is 0.64. Considering the valuation of this stock, the price to sales ratio is 1.94, the price to book ratio is 6.71 and price to earnings (TTM) ratio is 35.99.
Transactions by insiders
Recent insider trading involved COOK TIMOTHY D, Director, that happened on Dec 22 ’25 when 50000.0 shares were purchased. Director, SWAN ROBERT HOLMES completed a deal on Dec 22 ’25 to buy 8691.0 shares. Meanwhile, EXECUTIVE CHAIRMAN PARKER MARK G sold 86078.0 shares on Nov 14 ’25.
