At the time of writing, Alphabet Inc [GOOG] stock is trading at $291.74, up 0.40%. One of the good ways to gauge the recent performance is if the stock’s short-term value is rising or falling. The GOOG shares have gain 4.92% over the last week, with a monthly amount glided 19.25%, and seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Alphabet Inc [NASDAQ: GOOG] stock has seen the most recent analyst activity on October 30, 2025, when Wolfe Research reiterated its Outperform rating and also boosted its price target to $350 from $290. Previously, Pivotal Research Group reaffirmed its Buy rating on October 30, 2025, and elevated its price target to $350. On October 30, 2025, Piper Sandler reiterated its Overweight rating and revised its price target to $330 on the stock. Oppenheimer reiterated its Outperform rating and increased its price target to $345 on October 30, 2025. JP Morgan reiterated its recommendation of a Overweight and raised its price target to $340 on October 30, 2025. Jefferies reiterated a Buy rating for this stock on October 30, 2025, and upped its price target to $320. In a note dated October 30, 2025, BofA Securities reiterated a Buy rating on this stock and boosted its target price from $280 to $335.
For the past year, the stock price of Alphabet Inc fluctuated between $142.66 and $291.93. Currently, Wall Street analysts expect the stock to reach $349 within the next 12 months. Alphabet Inc [NASDAQ: GOOG] shares were valued at $291.74 at the most recent close of the market. An investor can expect a potential return of 19.63% based on the average GOOG price forecast.
Analyzing the GOOG fundamentals
According to Alphabet Inc [NASDAQ:GOOG], the company’s sales were 385.52B for trailing twelve months, which represents an 16.21% jump. Gross Profit Margin for this corporation currently stands at 0.59% with Operating Profit Margin at 0.32%, Pretax Profit Margin comes in at 0.39%, and Net Profit Margin reading is 0.32%. To continue investigating profitability, this company’s Return on Assets is posted at 0.23, Equity is 0.35 and Total Capital is 0.28. An extended analysis of the company’s primary financial structure reveals a debt-to-equity ratio of0.09.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 288.97 points at the first support level, and at 286.19 for the second support level. However, for the 1st resistance point, the stock is sitting at 293.43, and for the 2nd resistance point, it is at 295.11.
Ratios To Look Out For
It is important to note that Alphabet Inc [NASDAQ:GOOG] has a current ratio of 1.75. Also, the Quick Ratio is 1.75, while the Cash Ratio stands at 0.23. Considering the valuation of this stock, the price to sales ratio is 9.12, the price to book ratio is 9.11 and price to earnings (TTM) ratio is 28.78.
Transactions by insiders
Recent insider trading involved Pichai Sundar, Chief Executive Officer, that happened on Nov 05 ’25 when 32500.0 shares were sold. Director, PICHAI FAMILY FOUNDATION completed a deal on Nov 05 ’25 to buy 4000.0 shares. Meanwhile, Director SUNDAR PICHAI bought 32500.0 shares on Nov 05 ’25.
