A share price of Baidu Inc ADR [BIDU] is currently trading at $126.82, down -1.43%. Until recently, the best way to gauge how the stock has performed was to look at its short-term value. The BIDU shares have gain 6.45% over the last week, with a monthly amount drifted -5.96%, and not seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Baidu Inc ADR [NASDAQ: BIDU] stock has seen the most recent analyst activity on October 14, 2025, when Daiwa Securities upgraded its rating to a Buy. Previously, Macquarie upgraded its rating to Outperform on October 10, 2025, and kept the price target unchanged to $176. On September 16, 2025, upgrade upgraded it’s rating to Buy but maintained its price target of $143 on the stock. Nomura downgraded its rating to a Neutral. Daiwa Securities downgraded its rating to a Outperform. JP Morgan downgraded its rating to Neutral for this stock on November 27, 2024. In a note dated November 25, 2024, Susquehanna downgraded an Neutral rating on this stock and revised its target price from $105 to $85.
Baidu Inc ADR experienced fluctuations in its stock price throughout the past year between $74.71 and $149.51. Currently, Wall Street analysts expect the stock to reach $128.75 within the next 12 months. Baidu Inc ADR [NASDAQ: BIDU] shares were valued at $126.82 at the most recent close of the market. An investor can expect a potential return of 1.52% based on the average BIDU price forecast.
Analyzing the BIDU fundamentals
Trailing Twelve Months sales for Baidu Inc ADR [NASDAQ:BIDU] were 18.41B which represents -3.47% decline. Gross Profit Margin for this corporation currently stands at 0.47% with Operating Profit Margin at 0.13%, Pretax Profit Margin comes in at 0.24%, and Net Profit Margin reading is 0.21%. To continue investigating profitability, this company’s Return on Assets is posted at 0.06, Equity is 0.1 and Total Capital is 0.05. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.33.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 125.85 points at the first support level, and at 124.88 for the second support level. However, for the 1st resistance point, the stock is sitting at 127.83, and for the 2nd resistance point, it is at 128.85.
Ratios To Look Out For
To put it in perspective, the Current Ratio for Baidu Inc ADR [NASDAQ:BIDU] is 1.85. As well, the Quick Ratio is 1.85, while the Cash Ratio is 0.35. Considering the valuation of this stock, the price to sales ratio is 1.84, the price to book ratio is 1.14 and price to earnings (TTM) ratio is 11.64.
Transactions by insiders
Recent insider trading involved Liang Victor Zhixiang, Officer, that happened on Sep 26 ’25 when 5000.0 shares were purchased. Independent Director, James Ding completed a deal on Mar 18 ’25 to buy 7000.0 shares. Meanwhile, Director Callinicos Brent bought 2986.0 shares on Feb 19 ’25.
