Synchrony Financial [SYF] stock is trading at $70.99, up 0.03%. It is a good measure of the stock’s recent performance to check whether the stock’s short-term value is rising or falling. The SYF shares have gain 1.01% over the last week, with a monthly amount drifted -5.02%, and not seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Synchrony Financial [NYSE: SYF] stock has seen the most recent analyst activity on October 07, 2025, when JP Morgan downgraded its rating to a Neutral but kept the price target unchanged to $75 for it. Previously, Rothschild & Co Redburn started tracking the stock with Neutral rating on August 01, 2025, and set its price target to $72. On July 14, 2025, upgrade upgraded it’s rating to Buy but maintained its price target of $100 on the stock. Morgan Stanley downgraded its rating to a Equal-Weight but stick to its price target of $44 on April 07, 2025. Compass Point downgraded its rating to a Neutral but $70 remained the price target by the analyst firm on January 28, 2025. Barclays upgraded its rating to Overweight for this stock on January 06, 2025, and upped its price target to $79. In a note dated December 19, 2024, Morgan Stanley upgraded an Overweight rating on this stock and boosted its target price from $40 to $82.
Synchrony Financial [SYF] stock has fluctuated between $40.54 and $77.41 over the past year. Currently, Wall Street analysts expect the stock to reach $78.67 within the next 12 months. Synchrony Financial [NYSE: SYF] shares were valued at $70.99 at the most recent close of the market. An investor can expect a potential return of 10.82% based on the average SYF price forecast.
Analyzing the SYF fundamentals
Synchrony Financial [NYSE:SYF] reported sales of 19.43B for the trailing twelve months, which represents a drop of -3.62%. Gross Profit Margin for this corporation currently stands at 0.58% with Operating Profit Margin at 0.29%, Pretax Profit Margin comes in at 0.2%, and Net Profit Margin reading is 0.15%. To continue investigating profitability, this company’s Return on Assets is posted at 0.03, Equity is 0.2 and Total Capital is 0.16. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.94.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 70.48 points at the first support level, and at 69.96 for the second support level. However, for the 1st resistance point, the stock is sitting at 71.81, and for the 2nd resistance point, it is at 72.63.
Ratios To Look Out For
For context, Synchrony Financial’s Current Ratio is 2.48. Further, the Quick Ratio stands at 2.48, while the Cash Ratio is 0.24. Considering the valuation of this stock, the price to sales ratio is 1.36, the price to book ratio is 1.68 and price to earnings (TTM) ratio is 8.63.
Transactions by insiders
Recent insider trading involved Wenzel Brian J. Sr., that happened on Aug 05 ’25 when 8514.0 shares were sold. Owens Darrell completed a deal on Aug 04 ’25 to sell 600.0 shares. Meanwhile, Gentleman Courtney sold 709.0 shares on Aug 04 ’25.
