Helen of Troy Ltd [HELE] stock prices are up 2.38% to $24.11 at the moment. An important factor to consider is whether the stock is rising or falling in short-term value. The HELE shares have gain 9.89% over the last week, with a monthly amount drifted -12.64%, and not seem to be holding up well over a long-time horizon.
From an analyst’s perspective:
Helen of Troy Ltd [NASDAQ: HELE] stock has seen the most recent analyst activity on July 11, 2025, when Canaccord Genuity downgraded its rating to a Hold but kept the price target unchanged to $26 for it. Previously, DA Davidson downgraded its rating to Neutral on July 10, 2024, and dropped its price target to $67. On April 17, 2023, UBS initiated with a Neutral rating and assigned a price target of $99 on the stock. DA Davidson upgraded its rating to a Buy and increased its price target to $126 on December 22, 2022. Canaccord Genuity initiated its recommendation with a Buy and recommended $120 as its price target on November 17, 2022. In a note dated February 07, 2022, Sidoti upgraded an Buy rating on this stock but restated the target price of $263.
The stock price of Helen of Troy Ltd [HELE] has been fluctuating between $20.02 and $77.95 over the past year. Currently, Wall Street analysts expect the stock to reach $49.5 within the next 12 months. Helen of Troy Ltd [NASDAQ: HELE] shares were valued at $24.11 at the most recent close of the market. An investor can expect a potential return of 105.31% based on the average HELE price forecast.
Analyzing the HELE fundamentals
The Helen of Troy Ltd [NASDAQ:HELE] reported sales of 1.86B for trailing twelve months, representing a drop of -10.63%. Gross Profit Margin for this corporation currently stands at 0.48% with Operating Profit Margin at -0.16%, Pretax Profit Margin comes in at -0.19%, and Net Profit Margin reading is -0.18%. To continue investigating profitability, this company’s Return on Assets is posted at -0.13, Equity is -0.22 and Total Capital is -0.14. An extended analysis of the company’s primary financial structure reveals a debt-to-equity ratio of0.05.
Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 23.44 points at the first support level, and at 22.76 for the second support level. However, for the 1st resistance point, the stock is sitting at 24.48, and for the 2nd resistance point, it is at 24.84.
Ratios To Look Out For
It’s worth pointing out that Helen of Troy Ltd [NASDAQ:HELE]’s Current Ratio is 1.70. On the other hand, the Quick Ratio is 0.74, and the Cash Ratio is 0.04. Considering the valuation of this stock, the price to sales ratio is 0.30, the price to book ratio is 0.45.
Transactions by insiders
Recent insider trading involved JUDGE TESSA, Chief Legal Officer, that happened on Jul 16 ’25 when 435.0 shares were purchased. Chief Executive Officer, Grass Brian completed a deal on Jul 15 ’25 to buy 10000.0 shares. Meanwhile, Chief Financial Officer SCHEUERMAN TRACY bought 10000.0 shares on Jul 15 ’25.
