Baozun Inc ADR (BZUN) stock forecast: Can it reach its 52-week high of $4.38

A share price of Baozun Inc ADR [BZUN] is currently trading at $2.97, down -3.26%. It is a good measure of the stock’s recent performance to check whether the stock’s short-term value is rising or falling. The BZUN shares have gain 10.00% over the last week, with a monthly amount glided 15.56%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Baozun Inc ADR [NASDAQ: BZUN] stock has seen the most recent analyst activity on August 30, 2024, when CLSA downgraded its rating to a Hold. Previously, China Renaissance downgraded its rating to Hold on March 26, 2024. On February 08, 2024, upgrade upgraded it’s rating to Buy. CLSA upgraded its rating to a Outperform and increased its price target to $7 on February 27, 2023. JP Morgan initiated its recommendation with a Overweight. JP Morgan upgraded its rating to Overweight for this stock on January 11, 2023, and upped its price target to $10. In a note dated May 16, 2022, JP Morgan upgraded an Neutral rating on this stock and boosted its target price from $5 to $8.

Baozun Inc ADR experienced fluctuations in its stock price throughout the past year between $2.11 and $4.38. Currently, Wall Street analysts expect the stock to reach $5.35 within the next 12 months. Baozun Inc ADR [NASDAQ: BZUN] shares were valued at $2.97 at the most recent close of the market. An investor can expect a potential return of 80.13% based on the average BZUN price forecast.

Analyzing the BZUN fundamentals

Trailing Twelve Months sales for Baozun Inc ADR [NASDAQ:BZUN] were 1.32B which represents 3.00% growth. Gross Profit Margin for this corporation currently stands at 0.48% with Operating Profit Margin at -0.02%, Pretax Profit Margin comes in at -0.01%, and Net Profit Margin reading is -0.02%. To continue investigating profitability, this company’s Return on Assets is posted at -0.02, Equity is -0.05 and Total Capital is -0.02. An extended analysis of the company’s primary financial structure reveals a debt-to-equity ratio of0.63.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 2.89 points at the first support level, and at 2.80 for the second support level. However, for the 1st resistance point, the stock is sitting at 3.07, and for the 2nd resistance point, it is at 3.16.

Ratios To Look Out For

To put it in perspective, the Current Ratio for Baozun Inc ADR [NASDAQ:BZUN] is 1.99. Further, the Quick Ratio stands at 1.53, while the Cash Ratio is 0.33. Considering the valuation of this stock, the price to sales ratio is 0.12, the price to book ratio is 0.32.

Transactions by insiders

Recent insider trading involved Yu Arthur, Executive, that happened on May 24 ’25 when 0.29 million shares were purchased. Executive, Yu Arthur completed a deal on Jan 14 ’25 to buy 100000.0 shares.

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