Roku Inc (ROKU) stock: 12-month forecast projects -12.4% potential drop%

Roku Inc [ROKU] stock prices are up 0.40% to $79.91 at the moment. It is a good measure of the stock’s recent performance to check whether the stock’s short-term value is rising or falling. The ROKU shares have gain 9.51% over the last week, with a monthly amount glided 31.15%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Roku Inc [NASDAQ: ROKU] stock has seen the most recent analyst activity on May 02, 2025, when Pivotal Research Group reiterated its Buy rating and also revised its price target to $100 from $125. On April 07, 2025, upgrade upgraded it’s rating to Buy but maintained its price target of $100 on the stock. FBN Securities started tracking the stock assigning a Outperform rating and suggested a price target of $93 on March 28, 2025. MoffettNathanson upgraded its rating to Neutral for this stock on March 04, 2025, but kept the price target unchanged to $70. In a note dated February 20, 2025, Jefferies upgraded an Hold rating on this stock and boosted its target price from $55 to $100.

The stock price of Roku Inc [ROKU] has been fluctuating between $48.33 and $104.96 over the past year. Currently, Wall Street analysts expect the stock to reach $70 within the next 12 months. Roku Inc [NASDAQ: ROKU] shares were valued at $79.91 at the most recent close of the market. An investor can expect a potential drop of -12.4% based on the average ROKU price forecast.

Analyzing the ROKU fundamentals

The Roku Inc [NASDAQ:ROKU] reported sales of 4.25B for trailing twelve months, representing a surge of 15.79%. Gross Profit Margin for this corporation currently stands at 0.43% with Operating Profit Margin at -0.05%, Pretax Profit Margin comes in at -0.03%, and Net Profit Margin reading is -0.02%. To continue investigating profitability, this company’s Return on Assets is posted at -0.03, Equity is -0.04 and Total Capital is -0.06. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.2.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance.

Ratios To Look Out For

It’s worth pointing out that Roku Inc [NASDAQ:ROKU]’s Current Ratio is 2.86. Further, the Quick Ratio stands at 2.74, while the Cash Ratio is 2.05. Considering the valuation of this stock, the price to sales ratio is 2.76, the price to book ratio is 4.64.

Transactions by insiders

Recent insider trading involved THE WOOD REVOCABLE TRUST U/A D, Director, that happened on Jun 10 ’25 when 25000.0 shares were purchased. Director, Fyfield Mai completed a deal on Jun 06 ’25 to sell 914.0 shares. Meanwhile, President, Roku Media Collier Charles sold 7181.0 shares on Jun 05 ’25.

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