There is no shortage of investors who are bullish on United Rentals, Inc (URI) stock

An important factor to consider is whether the stock is rising or falling in short-term value. The URI shares have gain 6.47% over the last week, with a monthly amount glided 19.45%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

United Rentals, Inc [NYSE: URI] stock has seen the most recent analyst activity on April 16, 2025, when Morgan Stanley upgraded its rating to a Overweight but kept the price target unchanged to $702 for it. Previously, UBS downgraded its rating to Sell on April 07, 2025, and kept the price target unchanged to $485. On March 25, 2025, upgrade upgraded it’s rating to Mkt Perform and revised its price target to $666 on the stock. Robert W. Baird upgraded its rating to a Neutral but stick to its price target of $658 on January 14, 2025. Raymond James initiated its recommendation with a Outperform and recommended $750 as its price target on June 28, 2024. Citigroup started tracking with a Buy rating for this stock on June 26, 2024, and assigned it a price target of $745. In a note dated June 07, 2024, JP Morgan initiated an Overweight rating and provided a target price of $780 on this stock.

This stock has fluctuated between a low of $525.91 and a high of $896.98 over the last 52 weeks. Currently, Wall Street analysts expect the stock to reach $726 within the next 12 months. United Rentals, Inc [NYSE: URI] shares were valued at $713.32 at the most recent close of the market. An investor can expect a potential return of 1.78% based on the average URI price forecast.

Analyzing the URI fundamentals

Trailing Twelve Months sales for United Rentals, Inc [NYSE:URI] were 15.58B which represents 6.71% growth. Gross Profit Margin for this corporation currently stands at 0.39% with Operating Profit Margin at 0.26%, Pretax Profit Margin comes in at 0.22%, and Net Profit Margin reading is 0.16%. To continue investigating profitability, this company’s Return on Assets is posted at 0.09, Equity is 0.3 and Total Capital is 0.17. An extended analysis of the company’s primary financial structure reveals a debt-to-equity ratio of1.59.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 706.00 points at the first support level, and at 698.68 for the second support level. However, for the 1st resistance point, the stock is sitting at 718.96, and for the 2nd resistance point, it is at 724.59.

Ratios To Look Out For

To put it in perspective, the Current Ratio for United Rentals, Inc [NYSE:URI] is 0.85. On the other hand, the Quick Ratio is 0.79, and the Cash Ratio is 0.14. Considering the valuation of this stock, the price to sales ratio is 2.98, the price to book ratio is 5.28 and price to earnings (TTM) ratio is 18.47.

Transactions by insiders

Recent insider trading involved JOLI LYN GROSS, Officer, that happened on May 13 ’25 when 345.0 shares were purchased. SVP, Chief LGL & Sustain. Off., Gross Joli L. completed a deal on May 13 ’25 to sell 345.0 shares. Meanwhile, VP, Controller Limoges Andrew B. sold 708.0 shares on May 12 ’25.

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