Analysts predict Roku Inc (ROKU) stock to reach $73.75 in the next 12 months

Roku Inc [ROKU] stock is trading at $68.78, up 12.88%. In order to assess the stock’s recent performance, you can check whether its short-term value is rising or falling. The ROKU shares have gain 13.84% over the last week, with a monthly amount glided 16.05%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Roku Inc [NASDAQ: ROKU] stock has seen the most recent analyst activity on May 02, 2025, when Pivotal Research Group reiterated its Buy rating and also revised its price target to $100 from $125. On April 07, 2025, upgrade upgraded it’s rating to Buy but maintained its price target of $100 on the stock. FBN Securities started tracking the stock assigning a Outperform rating and suggested a price target of $93 on March 28, 2025. MoffettNathanson upgraded its rating to Neutral for this stock on March 04, 2025, but kept the price target unchanged to $70. In a note dated February 20, 2025, Jefferies upgraded an Hold rating on this stock and boosted its target price from $55 to $100.

Roku Inc [ROKU] stock has fluctuated between $48.33 and $104.96 over the past year. Currently, Wall Street analysts expect the stock to reach $73.75 within the next 12 months. Roku Inc [NASDAQ: ROKU] shares were valued at $68.78 at the most recent close of the market. An investor can expect a potential return of 7.23% based on the average ROKU price forecast.

Analyzing the ROKU fundamentals

Roku Inc [NASDAQ:ROKU] reported sales of 4.25B for the trailing twelve months, which represents a growth of 15.79%. Gross Profit Margin for this corporation currently stands at 0.43% with Operating Profit Margin at -0.05%, Pretax Profit Margin comes in at -0.03%, and Net Profit Margin reading is -0.02%. To continue investigating profitability, this company’s Return on Assets is posted at -0.03, Equity is -0.04 and Total Capital is -0.06. An extended analysis of the company’s primary financial structure reveals a debt-to-equity ratio of0.2.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 66.19 points at the first support level, and at 63.60 for the second support level. However, for the 1st resistance point, the stock is sitting at 70.38, and for the 2nd resistance point, it is at 71.98.

Ratios To Look Out For

For context, Roku Inc’s Current Ratio is 2.86. In addition, the Quick Ratio stands at 2.74 and the Cash Ratio stands at 2.05. Considering the valuation of this stock, the price to sales ratio is 2.37, the price to book ratio is 3.99.

Transactions by insiders

Recent insider trading involved Banks Matthew C., VP, Corp Controller & CAO, that happened on May 01 ’25 when 206.0 shares were sold. Officer, MATT BANKS completed a deal on May 01 ’25 to buy 206.0 shares. Meanwhile, VP, Corp Controller & CAO Banks Matthew C. sold 207.0 shares on Apr 01 ’25.

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