Long-Time Horizon Analysis of Roku Inc (ROKU) Stock

Roku Inc [ROKU] stock prices are up 1.64% to $65.71 at the moment. It is a good measure of the stock’s recent performance to check whether the stock’s short-term value is rising or falling. The ROKU shares have gain 12.40% over the last week, with a monthly amount drifted -15.62%, and not seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Previously, Redburn Atlantic upgraded its rating to Buy on April 07, 2025, and kept the price target unchanged to $100. On March 28, 2025, FBN Securities initiated with a Outperform rating and assigned a price target of $93 on the stock. MoffettNathanson upgraded its rating to a Neutral but $70 remained the price target by the analyst firm on March 04, 2025. Jefferies upgraded its rating to Hold for this stock on February 20, 2025, and upped its price target to $100. In a note dated February 14, 2025, Wells Fargo upgraded an Overweight rating on this stock and boosted its target price from $74 to $129.

The stock price of Roku Inc [ROKU] has been fluctuating between $48.33 and $104.96 over the past year. Currently, Wall Street analysts expect the stock to reach $74.38 within the next 12 months. Roku Inc [NASDAQ: ROKU] shares were valued at $65.71 at the most recent close of the market. An investor can expect a potential return of 13.19% based on the average ROKU price forecast.

Analyzing the ROKU fundamentals

The Roku Inc [NASDAQ:ROKU] reported sales of 4.11B for trailing twelve months, representing a surge of 22.00%. Gross Profit Margin for this corporation currently stands at 0.43% with Operating Profit Margin at -0.05%, Pretax Profit Margin comes in at -0.03%, and Net Profit Margin reading is -0.03%. To continue investigating profitability, this company’s Return on Assets is posted at -0.03, Equity is -0.05 and Total Capital is -0.07. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.21.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 64.62 points at the first support level, and at 63.52 for the second support level. However, for the 1st resistance point, the stock is sitting at 66.70, and for the 2nd resistance point, it is at 67.68.

Ratios To Look Out For

It’s worth pointing out that Roku Inc [NASDAQ:ROKU]’s Current Ratio is 2.61. Further, the Quick Ratio stands at 2.49, while the Cash Ratio is 1.75. Considering the valuation of this stock, the price to sales ratio is 2.33, the price to book ratio is 3.85.

Transactions by insiders

Recent insider trading involved Banks Matthew C., VP, Corp Controller & CAO, that happened on Apr 01 ’25 when 207.0 shares were sold. Officer, MATT BANKS completed a deal on Apr 01 ’25 to buy 207.0 shares. Meanwhile, CEO and Chairman BOD Wood Anthony J. sold 20400.0 shares on Mar 21 ’25.

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