Rollins, Inc (ROL) shares projected to rise by -1.44%

Rollins, Inc [ROL] stock is trading at $50.73, up 0.34%. An important factor to consider is whether the stock is rising or falling in short-term value. The ROL shares have lost -1.88% over the last week, with a monthly amount glided 1.58%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Rollins, Inc [NYSE: ROL] stock has seen the most recent analyst activity on January 07, 2025, when Canaccord Genuity initiated its Hold rating and assigned the stock a price target of $48. Previously, Barclays started tracking the stock with Equal Weight rating on November 04, 2024, and set its price target to $50. On April 15, 2024, downgrade downgraded it’s rating to Neutral but maintained its price target of $49 on the stock. Goldman started tracking the stock assigning a Buy rating and suggested a price target of $49 on January 02, 2024. Morgan Stanley initiated its recommendation with a Equal-Weight and recommended $42 as its price target on December 21, 2023. Stifel upgraded its rating to Buy for this stock on October 20, 2023, but kept the price target unchanged to $40. In a note dated July 05, 2023, BofA Securities initiated an Buy rating and provided a target price of $49 on this stock.

Rollins, Inc [ROL] stock has fluctuated between $41.72 and $53.72 over the past year. Currently, Wall Street analysts expect the stock to reach $50 within the next 12 months. Rollins, Inc [NYSE: ROL] shares were valued at $50.73 at the most recent close of the market. An investor can expect a potential drop of -1.44% based on the average ROL price forecast.

Analyzing the ROL fundamentals

Rollins, Inc [NYSE:ROL] reported sales of 3.39B for the trailing twelve months, which represents a growth of 10.35%. Gross Profit Margin for this corporation currently stands at 0.63% with Operating Profit Margin at 0.19%, Pretax Profit Margin comes in at 0.19%, and Net Profit Margin reading is 0.14%. To continue investigating profitability, this company’s Return on Assets is posted at 0.17, Equity is 0.37 and Total Capital is 0.3. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.61.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 50.32 points at the first support level, and at 49.91 for the second support level. However, for the 1st resistance point, the stock is sitting at 50.97, and for the 2nd resistance point, it is at 51.21.

Ratios To Look Out For

For context, Rollins, Inc’s Current Ratio is 0.66. On the other hand, the Quick Ratio is 0.59, and the Cash Ratio is 0.14. Considering the valuation of this stock, the price to sales ratio is 7.25, the price to book ratio is 18.47 and price to earnings (TTM) ratio is 52.68.

Transactions by insiders

Recent insider trading involved Tesh Thomas D, Chief Admin. Officer, that happened on Mar 10 ’25 when 1921.0 shares were sold. Officer, Tesh Thomas D completed a deal on Mar 10 ’25 to buy 5763.0 shares. Meanwhile, PRINCIPAL ACCOUNTING OFFICER Hornfeck Traci sold 3224.0 shares on Mar 04 ’25.

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