Prudential Financial Inc (PRU) Shares on the Rise: Short-term Analysis

Prudential Financial Inc [PRU] stock is trading at $111.92, up 0.74%. An important factor to consider is whether the stock is rising or falling in short-term value. The PRU shares have gain 0.23% over the last week, with a monthly amount drifted -7.14%, and not seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Prudential Financial Inc [NYSE: PRU] stock has seen the most recent analyst activity on January 23, 2025, when BMO Capital Markets initiated its Underperform rating and assigned the stock a price target of $101. Previously, Evercore ISI upgraded its rating to In-line on November 14, 2024, and elevated its price target to $140. On October 09, 2024, TD Cowen initiated with a Hold rating and assigned a price target of $130 on the stock. Barclays started tracking the stock assigning a Equal Weight rating and suggested a price target of $118 on September 05, 2024. Wells Fargo upgraded its rating to a Equal Weight but $113 remained the price target by the analyst firm on August 12, 2024. Jefferies upgraded its rating to Buy for this stock on May 22, 2024, and upped its price target to $143. In a note dated February 09, 2024, Raymond James downgraded an Mkt Perform rating on this stock.

Prudential Financial Inc [PRU] stock has fluctuated between $104.44 and $130.55 over the past year. Currently, Wall Street analysts expect the stock to reach $123 within the next 12 months. Prudential Financial Inc [NYSE: PRU] shares were valued at $111.92 at the most recent close of the market. An investor can expect a potential return of 9.9% based on the average PRU price forecast.

Analyzing the PRU fundamentals

Prudential Financial Inc [NYSE:PRU] reported sales of 70.41B for the trailing twelve months, which represents a drop of -7.58%. To continue investigating profitability, this company’s Return on Assets is posted at 0.0, Equity is 0.1 and Total Capital is 0.04. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.03.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 111.14 points at the first support level, and at 110.37 for the second support level. However, for the 1st resistance point, the stock is sitting at 112.65, and for the 2nd resistance point, it is at 113.38.

Ratios To Look Out For

For context, Prudential Financial Inc’s Current Ratio is 2.97. Considering the valuation of this stock, the price to sales ratio is 0.56, the price to book ratio is 1.42 and price to earnings (TTM) ratio is 14.97.

Transactions by insiders

Recent insider trading involved Di Sibio Carmine, Director, that happened on Feb 20 ’25 when 200.0 shares were purchased. Director, TODMAN MICHAEL completed a deal on Feb 07 ’25 to sell 2950.0 shares. Meanwhile, Director TODMAN MICHAEL bought 2950.0 shares on Feb 07 ’25.

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