Long-Time Horizon Analysis of Roku Inc (ROKU) Stock

Roku Inc [ROKU] stock prices are up 14.14% to $99.07 at the moment. An important factor to consider is whether the stock is rising or falling in short-term value. The ROKU shares have gain 16.55% over the last week, with a monthly amount glided 29.45%, and seem to be holding up well over a long-time horizon.

From an analyst’s perspective:

Roku Inc [NASDAQ: ROKU] stock has seen the most recent analyst activity on February 14, 2025, when Wells Fargo upgraded its rating to a Overweight and also boosted its price target to $129 from $74. Previously, Pivotal Research Group upgraded its rating to Buy on February 14, 2025, and elevated its price target to $125. On January 21, 2025, JMP Securities initiated with a Mkt Outperform rating and assigned a price target of $95 on the stock. MoffettNathanson downgraded its rating to a Sell but stick to its price target of $55 on January 10, 2025. UBS initiated its recommendation with a Neutral and recommended $73 as its price target on November 22, 2024. Robert W. Baird upgraded its rating to Outperform for this stock on November 18, 2024, and upped its price target to $90. In a note dated October 10, 2024, JP Morgan reiterated an Overweight rating on this stock and boosted its target price from $90 to $92.

The stock price of Roku Inc [ROKU] has been fluctuating between $48.33 and $95.17 over the past year. Currently, Wall Street analysts expect the stock to reach $78 within the next 12 months. Roku Inc [NASDAQ: ROKU] shares were valued at $99.07 at the most recent close of the market. An investor can expect a potential drop of -21.27% based on the average ROKU price forecast.

Analyzing the ROKU fundamentals

The Roku Inc [NASDAQ:ROKU] reported sales of 4.11B for trailing twelve months, representing a surge of 22.00%. Gross Profit Margin for this corporation currently stands at 0.43% with Operating Profit Margin at -0.05%, Pretax Profit Margin comes in at -0.03%, and Net Profit Margin reading is -0.03%. To continue investigating profitability, this company’s Return on Assets is posted at -0.03, Equity is -0.05 and Total Capital is -0.07. Upon thorough examination of the company’s fundamental financial framework, it becomes apparent that the debt-to-equity ratio stands at 0.21.

Before buying any particular stock, readers tend to pay close attention to the indicators that support and create resistance. The company’s stock is currently sitting at 95.17 points at the first support level, and at 91.26 for the second support level. However, for the 1st resistance point, the stock is sitting at 103.97, and for the 2nd resistance point, it is at 108.86.

Ratios To Look Out For

It’s worth pointing out that Roku Inc [NASDAQ:ROKU]’s Current Ratio is 2.62. On the other hand, the Quick Ratio is 2.50, and the Cash Ratio is 1.75. Considering the valuation of this stock, the price to sales ratio is 3.50, the price to book ratio is 5.85.

Transactions by insiders

Recent insider trading involved THE WOOD REVOCABLE TRUST U/A D, Director, that happened on Feb 14 ’25 when 25000.0 shares were purchased. Officer, DANIEL JEDDA completed a deal on Feb 14 ’25 to buy 5000.0 shares. Meanwhile, CEO and Chairman BOD Wood Anthony J. sold 25000.0 shares on Feb 10 ’25.

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